If you have any type of business you should be plotting out a comprehensive social media marketing campaign. Whether you’re strictly an e-commerce site or the local neighborhood dry cleaner you’ll find that your business will be greatly improved when…
Debates have risen over the impact of blogging for today’s small businesses. Regardless of how well you know how to write about your industry or products, blogging increases the viral impact of your brand and engages with interested consumers. In…
There probably isn’t a small business owner or manager anywhere who doesn’t wish at some time that they could do marketing just like the “big boys” do it, with unlimited time to conduct extensive promotional campaigns with precisely targeted messages…
The general premise of market research is testing a pool of potential consumers to gauge a particular demographic’s interest in a service or a product. It is often used by a business to figure out, quite simply, what part of…
Any time you want to launch a small business, integrating working marketing and advertising campaigns is essential. Successfully marketing a small business can ultimately mean the different between earning an income and having to close your company altogether. Knowing…
Source: Atlanta, GA Photographer: Chris Hamelton Rising operating costs coupled with shrinking budgets mean that schools are becoming more dependent upon fundraising efforts to finance special projects and events. While there are many tried and true fundraisers, the truth is…
Raising funds for a project isn’t an easy proposition for any organization. Both commercial and nonprofit organizations need to have funds when starting a new project. This can come from the buying and selling of goods and services, or it…